Collection: Style + Treat

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  • Wet Hair

    Most of the curl-making magic happens when your hair is wet after a good wash & condition, this increasing product absorption when applied.

  • Dry Time

    Do not disturb! Over-handling your curls during their dry time will create unwanted frizz and prevent natural curl structures from properly forming.

  • Next Day

    Simply add some water to revitalise & hydrate any dry or frizzy curls. If needed add a small amount of diluted product to reshape and reset curls.

More to Discover


    Ingredient Conscious

    Our unique formula is designed to tackle even the most unruly hair, offering softness, definition, and manageability to all curl types.

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    How to Apply

    Watch this 2 minute step-by-step video on how best to apply our curl activator. Styled by curly salon specialists.

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