Events · Dubai

CREPS ×
CURLS

Bringing curl talk into a space it's never been before.

PresentedBy The Dubai Mall Hosted by Tuesday Le Roux
Live curl styling at Creps x Curls, PresentedBy, The Dubai Mall
Sneakers ✦ Curls ✦ Culture ✦ Self-expression ✦ Confidence ✦ Individuality ✦ Sneakers ✦ Curls ✦ Culture ✦ Self-expression ✦ Confidence ✦ Individuality ✦ Sneakers ✦ Curls ✦ Culture ✦ Self-expression ✦ Confidence ✦ Individuality ✦ Sneakers ✦ Curls ✦ Culture ✦ Self-expression ✦ Confidence ✦ Individuality ✦

Curl Jar partnered with PresentedBy at The Dubai Mall for Creps x Curls, a weekend that put professional curl care right alongside sneaker heat. Hosted by Tuesday Le Roux, it brought some of the UAE's most respected textured hair specialists into a sneaker store for the first time: styling curls, answering questions and starting conversations where they don't usually happen.

Why sneakers and curls belong in the same room

👟 The kicks

Sneakers

Say who you are before you say a word.

➰ The curls

Curls

Do exactly the same.

=

What they share

01 Self-expression 👟 ➰
02 Confidence 👟 ➰
03 Individuality 👟 ➰

Both have communities that obsess over the details. Curl care conversations usually live in salons and online. Creps x Curls took them onto the shop floor of one of Dubai's busiest destinations, in front of people who came for the sneakers and stayed for the curls.

Live at The Dubai Mall

Scenes from the weekend

Curl Jar at the PresentedBy store, The Dubai Mall
The Dubai Mall
Curls styled live by textured hair specialists at Creps x Curls
Curls styled
Tuesday Le Roux hosting Creps x Curls in Dubai
Tuesday Le Roux
Creps x Curls event by Curl Jar at the PresentedBy store, The Dubai Mall
On the day

The line-up

The curl specialists who made it happen

01

SIMI Salon

Dubai Marina · King's Cross, London

Stylists from SIMI's Dubai Marina salon, whose flagship sits in King's Cross, London.

02

Hannah Marcia

@hannahmarciaa

Textured hair specialist.

03

Curly Locks by Irene

@curlylocks_byirene

One of the most sought-after curl specialists in the UAE.

04

Olga Dankevich

@olga_dankevich

A talented stylist and long-time supporter of Curl Jar.

A first-of-its-kind cultural crossover. Exactly what Curl Jar was made for.

Good to know

Creps x Curls FAQs

What was Creps x Curls?

A weekend event by Curl Jar and PresentedBy that brought curl care and sneaker culture together, with live styling from textured hair specialists.

Where did it take place?

At the PresentedBy store in The Dubai Mall, UAE.

Which curl specialists took part?

SIMI Salon (Dubai Marina and King's Cross, London), Hannah Marcia, Curly Locks by Irene and Olga Dankevich, with the event hosted by Tuesday Le Roux.

What is Curl Jar?

Curl Jar is a UK curly haircare brand built around simple curl care. Its Curl Activator hydrates, defines, detangles and adds shine in one step.

Simple curl care, wherever you are.

Follow @curljar so you don't miss the next one.

Shop Curl Activator Follow @curljar